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You’ve paid for a Public WiFi Network, now it can pay for itself with DealerAdz

posted Mar 29, 2017, 1:50 PM by Unified PS   [ updated Mar 29, 2017, 1:53 PM ]

You’ve paid for a Public WiFi Network, now it can pay for itself with DealerAdz

Advertising free Wi-Fi in retail spaces has gone from being a feature to something that customers expect, and car dealerships are no exception to this. The benefits are clear, having free Wi-Fi results in a more pleasurable customer experience and thus results in customers being more likely to make the purchase. However, Wi-Fi networks are not cheap to set-up and will end up being a money drain for as long as they're up, and more often than not they end up costing more in upkeep than the revenue they bring in terms of customer satisfaction, forget about an ROI (return on investment) on the initially expensive purchase.

Thanks to DealerAdz provided by Unified there is now a way to leverage guest Wi-Fi in order to increase sales. Dealerships invest in local advertising in order to attract customers, this is basic marketing 101. However, it is far more efficient to make advertise to customers who are already in the dealership. Not only do these customers have purchasing on their minds, the dealership has already won half the battle, they're through the door! Dealerships attempt to advertise to these customers with in-store ads, but the problem is no one is looking. Gone are the days of customers picking up magazines or staring at walls while waiting: they're on their phones! DealerAdz delivers a video advertisement of the dealership's choice to the customer after they have logged into the guest Wi-Fi network, and will continue to deliver ads throughout their browsing experience. This is the best method of changing customer behavior, that one ad may be all it takes to convince a sale.

DealerAdz requires no staff maintenance, as all the management is done through the cloud through Unified's SaaS platform. These advertisements are extremely scalable and can be customized to meet the needs of one dealership or a thousand dealerships. There are no servers or additional software to be installed. Now guest Wi-Fi in dealerships can become profitable.

Tags: Monetize Guest WiFi, WiFi return on investment, Wireless network ROI

UnifiedPS has innovated and found a new effective solution for monetize Guest WiFi networks. We strive to convert new or existing wireless installations from a cost line-items to a revenue generator. We design a fast and elegant login experience for on-site guests that replaces zero value splash pages with powerful monetization capabilities. Solely cloud-based, our platform ensures that any employee, can manage any aspect of the system, from anywhere in the world. Unified is uniquely qualified to manage the Guest WiFi login experience as we can create a login process that best suites each client’s needs. Contact Us To Monetize your Guest Wifi Network or call us at  (855)855-9804